defunct American corporation

Alberto-Culver was an American corporation Its brands included Alberto VO5, Andrew Collnge, St. Ives (skin care products), TRESemmé, FDS, Consort, Nexxus, Toni, and White Rain. It was a manufacturer in the multicultural beauty care market with such brands as Soft & Beautiful, Just For Me, Motions, and TCB. It was founded in 1955. It was purchased by Unilever in 2010.