Knorr (brand)

German food and beverage brand

Knorr (/nɔːr/, German: [knɔʁ]),[1] is a German brand of soups and drinks, belonging to the Anglo-Dutch conglomerate since the 2000s Unilever, it was founded in 1838 by Carl Heinrich Theodor Knorr. Knorr headquarters are in Heilbronn, Germany. Previously products sold under the Lipton brand.

Knorr Logo 2020.svg
TypeFood, beverage
Introduced1838; 184 years ago (1838) in Heilbronn, Germany
Related brandsContinental (Australia)
Royco (Indonesia)
Previous ownersCarl Heinrich Theodor Knorr
Ambassador(s)Carl Heinrich Knorr

By 2000, the Knorr is available in ninety countries

Knorr Cooking Center in Heilbronn

The brand is engaged in the sale of dehydrated soups, soup mixes, condiments and bouillon cubes.[2][3]


  1. "Home Page". Retrieved 21 July 2018.
  2. "Home". Retrieved 6 April 2022.
  3. Marketing Strategies of Knorr Retrieved 25 September 2021

Other websitesEdit