Startup company

company initiated by an entrepreneur to develop a scalable economic model

A startup company (startup or start-up) is a new and fast-growing company. They try to meet a marketplace need, offering an innovative product, process or service.[1][2][3]

A start-up is usually a small business, a partnership or an organization.[4] Rapid growth is what they aim for. Often, startup companies use the internet, e-commerce, computers, and telecommunications.

The term became fashionable in the dot-com bubble of the late 1990s, when a great number of internet-based companies were formed.[5]


  1. Robehmed, Natalie. "What Is A Startup?". Forbes. Retrieved 2020-03-27.
  2. Fontinelle, Amy. "What Exactly Is a Startup?". Investopedia. Retrieved 2020-03-27.
  3. "What Is a Startup Company, Anyway?". Retrieved 2020-03-27.
  4. Robehmed, Natalie (16 December 2013). "What Is A Startup?". Forbes. Retrieved 30 April 2016.
  5. Blank, Steve and Dorf, Bob 2012. The startup owner's manual. K&S Ranch. ISBN 978-0984999309