Create Music Group is an American record label and distribution company. It was founded in 2015 by Jonathan Strauss and Alexandre Williams. It is headquartered in Los Angeles, California.
| Founded | 2015 |
|---|---|
| Founder |
|
| Headquarters | United States |
Number of locations | Los Angeles, California, U.S. |
| Website | createmusicgroup |
History
changeFounding
changeCreate Music Group was founded in 2015 by CEO Jonathan Strauss and COO Alexandre Williams.[1] Strauss invested $1 million in the company, and later raised a seed round of $2.25 million in exchange for a minority stake.[2] The company began by collecting unclaimed revenue for EDM artists on YouTube. As of January 2019, Create Music Group monetizes approximately 9 billion streams per month.[2]
Partnerships and acquisitions
changeIn 2016, Create Music Group acquired distribution company Label Engine, a company Williams had previously worked for.[3] The company distributes for clients such as Insomniac Records, YNW Melly and 6ix9ine.[4]
In 2018, Create Music Group announced the launch of its music publishing division signed by 6ix9ine.[5]
Releases
changeFollowing the launch of its publishing division, Create Music Group distributed 6ix9ine's album Dummy Boy after the release was leaked.[6]
References
change- ↑ "How This Startup Is Finding Millions in Unclaimed YouTube Revenue For Artists and Labels". Billboard. Retrieved 2019-04-26.
- ↑ 2.0 2.1 Feldman, Dana. "How Create Music Group Found $60M In Unclaimed Revenue For Artists And Labels In Three Years". Forbes. Retrieved 2019-04-01.
- ↑ "Create Music Group launches publishing division, signs Tekashi 6ix9ine". Music Business Worldwide. 2018-09-11. Retrieved 2019-04-01.
- ↑ "Create Music Group now shows daily YouTube, Spotify and Apple Music revenues to its artists". Music Business Worldwide. 2019-01-28. Retrieved 2019-04-01.
- ↑ "Create Music Group Launches Publishing Division With 6ix9ine Signing". Billboard. Retrieved 2019-04-01.
- ↑ Cohen, Trace William (Nov 27, 2018). "6ix9ine's 'DUMMY BOY' Album Officially Released". Complex. Archived from the original on December 4, 2022. Retrieved December 4, 2022.