Toffifee

trademark

Toffifee (known in the United States as Toffifay) is a German brand of caramel candies owned by the Berlin-based German company August Storck KG. Toffifee are caramel cups with nougat, caramel and a hazelnut inside, and a chocolate button on top.[1] They are sold in boxes containing 4, 12, 15, 24, 30, 48 or 96 Toffifee candies.

Toffifee
Product typeConfectionery
OwnerAugust Storck
CountryGermany
Introduced1973
MarketsWorldwide
Tagline"...there's so much fun in Toffifee!"
Websitewww.toffifee.com

The product was first sold in West Germany in 1973, and was marketed as a product "for the whole family". By 2016, Toffifee was being sold in over 100 countries. In the United States, Toffifee is spelt "Toffifay" and uses a different package design. Elsewhere in the world, including in Canada and Europe, the brand uses its original spelling and orange box design.[2]

References

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  1. http://www.toffifee.com/about-toffifee Archived 2021-02-24 at the Wayback Machine "A smart shell with a rich inside"
  2. "Storck makes big US push with Toffifay". confectionerynews.com.

Other websites

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