Brand ambassador
Person employed by an organization or company to represent a brand in a positive light
A brand ambassador (sometimes also called a corporate ambassador) is a person appointed by a company or organization to represent and promote its brand positively. They help people know what the brand is about by doing things like promoting products and being in ads. They act as a bridge between the brand and its target audience.[1]
Brand ambassadors often do things like supporting products, being part of advertisements and joining events for the brand. They help the brand by making sure people know about its products and likes the brand. Many brand ambassadors use social media platforms like Instagram to promote such products as well.[2]
References
change- ↑ Brain, Cameron (19 February 2016). "The Brand Ambassador: Who Are They And Why Do They Matter?". EveryoneSocial. Retrieved 9 November 2023.
- ↑ Urbaniak, Magdalena; Smith, Jess (14 September 2023). "What Are Brand Ambassadors and Why Are They Important?". Meltwater. Retrieved 9 November 2023.
