Wikipedia

Orient Bell Limited

Orient Bell Limited is an Indian manufacturer of ceramic and vitrified tiles. The company was founded in 1977 and is headquartered in Sikandrabad, Uttar Pradesh. It is publicly traded on both the Bombay Stock Exchange (BSE) and the National Stock Exchange (NSE) under the ticker symbol ORIENTBELL.[6][7][8]

Orient Bell Limited
Company typePublic
NSE: ORIENTBELL, BSE: 530365
IndustryTiles, Building Materials
FoundedMay 18, 1977
Headquarters
Sikandrabad, Uttar Pradesh
,
India
Key people
  • Mahendra K. Daga (Chairman & Whole Time Director)[1]
  • Madhur Daga (Managing Director)[2]
  • Aditya Gupta (Chief Executive Officer)[3]
  • Himanshu Jindal (Chief Financial Officer)[4]
ProductsCeramic Tiles, Vitrified Tiles, Specialty Tiles
RevenueIncrease₹674.4 crore (FY 2024)[5]
Websitewww.orientbell.com

History

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Orient Bell Limited was incorporated on May 18, 1977, and began commercial production later that year. In 2012, it merged with Bell Ceramics to expand its product line and reach within the Indian market.[9][10] The company operates several Orient Bell Tile Boutiques (OBTBs) across India, which showcase its tiles to consumers.[11][12]

Manufacturing Facilities

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Orient Bell operates multiple manufacturing plants across India. The company's major production units are located in Sikandrabad (Uttar Pradesh), Hoskote (Karnataka), and Dora (Gujarat). These facilities have an installed capacity to produce millions of square meters of tiles annually. The company has made investments in advanced machinery and technology to ensure efficient production and compliance with environmental standards.[13][14][15][16]

Corporate Social Responsibility (CSR)

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Orient Bell Limited is involved in various Corporate Social Responsibility (CSR) initiatives. These include community development programs, support for education, and environmental sustainability efforts. The company has contributed to several local development projects around its manufacturing locations and aims to promote eco-friendly production practices in line with Indian government regulations.[17]

Financial Information

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For the financial year ending March 31, 2024, Orient Bell Limited reported consolidated revenue from operations of ₹674.4 crore.[18]

Marketing and Campaigns

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In 2023, Orient Bell launched a marketing campaign titled "100% Tiles, 0% Celebs," which aimed to promote its products without relying on celebrity endorsements.[19][20]

References

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  1. ↑ "Orient Ceramics Showroom Launch". Business Standard. Retrieved 2024-09-20.
  2. ↑ "Orient Bell launches new boutique in Pune". Indian Retailer. Retrieved 2024-09-20.
  3. ↑ "New Horizons Tile Series Launch". Projects Monitor. 13 May 2019. Retrieved 2024-09-20.
  4. ↑ "Himanshu Jindal as CFO". Projects Monitor. 19 March 2020. Retrieved 2024-09-20.
  5. ↑ "Orient Bell Consolidated Sales". Moneycontrol. Retrieved 2024-09-20.
  6. ↑ "Orient Bell Limited". Simply Wall Street. 5 July 2024. Retrieved 2024-09-20.
  7. ↑ "Orient Bell Limited". Economic Times. Retrieved 2024-09-20.
  8. ↑ "Orient Bell Limited (NSE:ORIENTBELL) Held Back By Insufficient Growth Even After Shares Climb 30%". simplywall.st. 2024-07-05. Retrieved 2024-10-13.
  9. ↑ "Orient Ceramics Showroom Launch". Business Standard. Retrieved 2024-09-20.
  10. ↑ "Orient Bell launches new boutique in Pune". Indian Retailer. Retrieved 2024-09-20.
  11. ↑ "Orient Bell Consolidated June 2024 Net Sales at ₹148.14 Crore, up 2.79% Y-o-Y". Moneycontrol. 2024-08-02. Retrieved 2024-09-20.
  12. ↑ Mishra, Arushi (2023-09-28). "Orient Bell expands production capacity, shares rise". BusinessLine. Retrieved 2024-10-13.
  13. ↑ "Orient Bell Expands Production". The Hindu Business Line. 28 September 2023. Retrieved 2024-09-20.
  14. ↑ "Orient Bell Zooms 18% on CRISIL Rating". Business Standard. 2022-06-29. Retrieved 2024-09-20.
  15. ↑ Kumar, Shivendra (2024-01-27). "Porinju Veliyath Portfolio: Betting big on Kerala Ayurved, 2 other smallcaps". The Economic Times. ISSN 0013-0389. Retrieved 2024-10-13.
  16. ↑ admin (2019-08-08). "Orient Bell Limited launches two exclusive tile range for wall and floor". India's first News Website on Projects Investment. Retrieved 2024-10-13.
  17. ↑ "Orient Bell Consolidated Sales". Moneycontrol. Retrieved 2024-09-20.
  18. ↑ "Orient Bell Consolidated Sales". Moneycontrol. Retrieved 2024-09-20.
  19. ↑ "Stars or Substance Campaign". Business Standard. Retrieved 2024-09-20.
  20. ↑ "100% Tiles Campaign". Afaqs. Retrieved 2024-09-20.
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