BreadTube
BreadTube, or LeftTube, is a group of online content creators making videos. They often make video essays[1] and livestreams from left-wing perspectives like socialism, communism or anarchism.[2][3][4][5]
Videos
changeBreadTube creators post videos on YouTube that are discussed on other online platforms, like Reddit.[6] Some BreadTube creators livestream on Twitch.[7]
Creators
changeSome well-known BreadTube Creators are Vaush, Destiny, Hasan Piker and ContraPoints.
BreadTube creators are known to join in a form of "algorithmic hijacking".[8] They will choose to focus on the same topics discussed by content creators with right-wing politics. This lets their videos being recommended to the same audiences who like right-wing or far-right videos.[8] They can expose their thoughts to a wider audience.[6] Many BreadTube creators are funded through crowdfunding. The channels often serve as introductions to left-wing politics for young viewers.[9]
References
change- ↑ Williams, Wil (June 1, 2021). "The video essays that spawned an entire YouTube genre". Polygon. Retrieved August 11, 2021.
- ↑ Somos, Christy (October 25, 2019). "Dismantling the 'Alt-Right Playbook': YouTuber explains how online radicalization works". CTVNews. Toronto. Archived from the original on February 15, 2020. Retrieved July 3, 2020.
- ↑ Alexander, Julia (January 31, 2020). "Carlos Maza is back on YouTube and ready to fight". The Verge. United States. Archived from the original on July 31, 2020. Retrieved July 3, 2020.
- ↑ "Youtube: Auf der anderen Seite die linken Influencer". Die Zeit (in German). January 13, 2020. Retrieved July 3, 2020.
- ↑ Citarella, Joshua (September 12, 2020). "Marxist memes for TikTok teens: can the internet radicalize teenagers for the left?". The Guardian. Archived from the original on September 12, 2020. Retrieved August 8, 2021.
- ↑ 6.0 6.1 Kuznetsov, Dmitry; Ismangil, Milan (January 13, 2020). "YouTube as Praxis? On BreadTube and the Digital Propagation of Socialist Thought". TripleC: Communication, Capitalism & Critique. 18 (1). United Kingdom: 204–218. doi:10.31269/triplec.v18i1.1128. ISSN 1726-670X. Archived from the original on July 3, 2020. Retrieved July 3, 2020.
- ↑ Ellingham, Miles (January 17, 2021). "The rise of BreadTube: The battle for the soul of the internet". The Independent. Archived from the original on January 17, 2021. Retrieved September 20, 2021.
- ↑ 8.0 8.1 Roose, Kevin (June 8, 2019). "The Making of a YouTube Radical (Published 2019)". The New York Times. ISSN 0362-4331. Archived from the original on May 22, 2021. Retrieved June 2, 2021.
- ↑ Fuchs, Christian (2021). Social Media: A Critical Introduction (3rd ed.). Thousand Oaks: Sage Publications. pp. 199–200. ISBN 978-1-5297-5274-8.